http://darrenherman.disqus.com/enThu, 01 Oct 2009 04:51:17 -0000http://www.darrenherman.com/2009/09/30/rational-expectations/#comment-17920384<p>it's an excellent book - should be required reading for all the agency people who tell me data is really important - but appear to have no clue how to take advantage</p>Simon AndrewsThu, 01 Oct 2009 04:51:17 -0000http://www.darrenherman.com/2009/09/30/rational-expectations/#comment-17905179<p>So far, I find the book extremely fascinating. Loving many of the charts. </p>Darren HermanWed, 30 Sep 2009 22:04:36 -0000http://www.darrenherman.com/2009/09/30/rational-expectations/#comment-17905148<p>Book was the main focus of our MBA data mining class. Mind-boggling some of the things that can be done with the numbers. Even crazier with regards to Harrah's, is that their profit margin was something surprisingly low like 2%. I've been to Vegas many times, and it looks like more than 2%. However, I guess it depends where that 2% is coming from. Really brings into perspective how much cash they're dealing with on a daily basis.</p><p>Anyway, that book is full of nuggets.</p>Christien LouviereWed, 30 Sep 2009 22:03:45 -0000